The Most Common Mistakes Made By Business Owners

Below, please find a list of the most common mistakes made by small business owners. CJ adds to list list monthly!

• Being Consistently Inconsistent
• Forgetting to Create a Team
• Forgetting to Test and Measure
• Hiring the Wrong Person
• Ignoring the Importance of Culture
• Letting Your Team Fill the Middle of the Loyalty Spectrum
• Neglecting to Plan
• Neglecting to Set Clear Expectations
• Neglecting to Carefully Track Key Sales Indicators
• Neglecting to Analyze and Understand Margins
• Not Understanding the Relationship between Cash Flow and Net Income
• Reinventing the Wheel
• Relying on the Sales Force to do all of the Selling
• Spending too much (or too little) on Advertising
• Spending Too much Time on Administration
• Taking Your Customers for Granted
• Treating Every Customer the Same
• Underestimating the Importance of Powerful Goals

• Public Speaking

  CJ has earned a reputation as a riveting, gifted speaker. You'll walk away feeling ready to take on the world-and armed with the knowledge to do it.

• Executive Coaching

  CJ has held executive leadership roles with several major companies. Today, he leverages his knowledge to help individual executives and management teams thrive.